It appears that the Tesla Model 3 is seeing quite a lot of interest in China. As per recent reports, Tesla China is reportedly seeing a rise in test drive requests for the reengineered all-electric sedan in Beijing.
The reports:
- Citing a source reportedly familiar with the matter, a Beijing Business Daily reporter claimed that the volume of test drive requests for the new Tesla Model 3 has been rising.
- As per the reporter, Model 3 test drive requests in Beijing have been up by almost 60% month-over-month.
- The interest in the Model 3 is reportedly driven in part by Tesla China’s recent sales initiatives, such as its zero-interest five-year financing offer for the Model Y and Model 3.
$TSLA
On Dec. 27, a reporter for the Beijing Times reported that Tesla’s Model 3 test drive in Beijing has increased by nearly 60% month-on-month starting this week. pic.twitter.com/FJ5hUkD00w— Tsla Chan (@Tslachan) December 27, 2024
Tesla China’s sales push:
- Tesla China produces the Model 3 and Model Y domestically at Gigafactory Shanghai.
- This 2024, Tesla China rolled out a number of aggressive sales initiatives such as an RMB 10,000 price reduction for the Model Y Rear Wheel Drive and Model Y Long Range All Wheel Drive.
- A 5-year, zero-interest financing deal for the Model 3 and Model Y has also proven quite effective in the domestic Chinese market.
China and the global EV market:
- China is home to the world’s largest EV market, so the country is incredibly important to Tesla.
- Fortunately, both the Model Y and Model 3 have proven quite popular among domestic Chinese car buyers, thanks to their reasonable price, tech, and features.
- Giga Shanghai is Tesla’s primary vehicle export hub. It is also one of only two Tesla factories today that produce the Model 3.
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