Apple
After the iPad Air, Apple Watch Series 6, HomePod Mini and iPhone 12, Apple’s got “one more thing” to show us. The tech giant announced a new online-only event planned for Tuesday, Nov. 10 at 10 a.m. PT / 1 p.m. ET, a week after the US presidential election. Apple’s event will be streamed live via its website.
The company’s expected to announced its next generation Mac computers, powered for the first time by the company’s own Apple Silicon chips. It will also mark a change in the more than decade-long partnership between Apple and Intel, whose chips powered the the company’s laptop and desktop computers sold since 2006.
As is typical, Apple didn’t tip its hand about the event other than to say it would include “one more thing.” The background image of an Apple logo surrounded by beams of colorful light is reminiscent of the invite Apple sent in January 2007 for its first iPhone announcement. Back then, the Apple logo was surrounded by white light.
An image Apple used to tease its first iPhone announcement.
Apple
The announcement will mark Apple’s third major product launch in so many months. In Sept., the company announced its new iPads, Apple Watches and its new health service, Apple Fitness Plus, which is being released later this year. In Oct., the company announced its new iPhone 12 series of phones, which CNET called one of the highest-rated phone of all time.
Now, Apple’s expected to take on its Mac computers. There aren’t too many rumors about what other features the Mac computers will include, other than the new Apple Silicon chips announced earlier this year.
Apple hasn’t said what types of Mac computers it’ll replace first either. In 2006, it opted to introduce its iMac consumer desktop and MacBook Pro laptop.
Whichever computers it announces next week, the company said it’ll continue to sell Intel-powered computers during its transition period. Apple said performance improvements, battery life and easier connections with the iPhone and iPad are driving the change.
“Hardware and software is fundamental to everything we do,” Apple’s CEO Tim Cook said when announcing the effort this summer. “It will take Mac to the next level.”
Whichever devices it releases, they’ll likely run Apple’s new Big Sur desktop software, which promises a refreshed design, privacy upgrades for its Safari web browser, and more advanced messaging capabilities. Apple also said it’ll allow new Mac computers to run iPhone and iPad apps, albeit likely with a keyboard and mouse.
