Apple
Italy has fined Apple 10 million euros (~$12 million) over “aggressive and misleading” business practices centring around the iPhone’s water-resistance, according to the country’s national competition authority.
In a statement published on Monday, the Autorità Garante della Concorrenza e del Mercato (AGCM) said Apple has marketed several of its iPhones as water-resistant for years, but has failed to clarify that it only applied under certain circumstances. AGCM says that some iPhone models did not prove to be water-resistant for thirty minutes at a depth of up to 4 meters (13 feet) depending on the model, as Apple has advertised. Those claims, it said, only held up in lab-controlled tests with pure water as opposed to real-world conditions.
Apple’s claims date back several years and span several generations including the iPhone 8 iPhone 11 lines, according to AGCM. The Italian regulator also labelled Apple’s practice of not covering water damage of iPhones under warranty as “aggressive.”
Apple could not immediately be reached for comment, but Apple has long advised against swimming and bathing with its iPhones in its fine print and support pages.
This is not the first time Apple has fallen afoul with the Italian watchdog. In 2018, Apple was hit with 5 million euro fine (~$5.9 million) for releasing software updates that “significantly reduced” the performance of its iPhones.
